2008年11月21日星期五

classworks * colouring collectionsss

I really dun wanna upload m collections because they are really messy!
During lecture, I just pick up six colours to work out the collection.
However, I picked them inappropriately.

I picked pink, yellow, brown, black, grey and white.
Pink and yellow neither in complementary nor analogous scheme,
putting them together in an outifit will cause chaos.
Black, white and grey are in achromatic scheme.
There is no problem in putting them together.
If I wanna make a good collection by using these colours,
I must avoid putting yellow and pink together.

Here are the samples of putting yellow and pink together.
It is too horrible!


I tried to colour the collection by restricting the number of colours used on each outfit.
Here comes 1 -> 2 -> 3 -> 4


Finally adding patterns


After finished the classwork, I found some points on how to use colour
according to my work:
1. Each outfit should not contain more that 3 different colours, especially colours in different family.
2. The yellow and Pink that I picked should not put together, remember what is complementary scheme. They are not match at all.
3. One colour in high value and others in low value. Focus can be made on high valued colour.
4. Achromatic scheme is easy to use :p

2008年11月18日星期二

MJ * Main Colour Comparsion 2003 - 2009




MJ * Table of colours used in 2003 - 2009


This is the table for S/S collections
Black, white, grey, brown, blue, red and green are appeared frequently.



This is the table for F/W collections
Black, white, grey, brown, blue and red are appeared frequently.

This is no doubt that MJ like to use black, white and grey in each collection.

2008年11月2日星期日

Conclusions of the colour using techique of MJ

we come up with the following conclusions:

1. MJ is using more hues these years.
2. achromatic colors : black, white and grey must be present in each season's collection
3. a simple combination is adopted. for each outfit,the no. of colour is usually not more than 3.
4. MJ likes to use artificial colors.
5. MJ uses colors of high saturation every season, but the amount decreases in recent seasons.
6. Spring and Fall colors are related. the colors used in Fall collection are usually the colors of spring collection in a lower value ( with shade).
7. there is a trend that MJ tends to use colors in lower values.
8. MJ loves lavender , violet, brilliant red, turquoise, yellowish brown, khaki. they almost appear in every collection. BLACK, WHITE, GREY are the must.
9. Metallic colours appeared in every season.

2008年11月1日星期六

Colour Wheel analysis of MJ collections 2003-2009

Comparison of summer collection



2004


2009

Comparison of Winter collection


2004







It is clealy that Marc Jacobs likes the colours in red and blue hues. Those colours are near to primary colours but there are always slight differences. Colours are getting richer as the later collections are designed. Sharp and dark greens are rarely used in collections.However pastel green often appear in other fashion products of Marc Jacobss.

2008年10月29日星期三

vidoes * related to fashion history

I found some vidoes on youtube related to fashion history.
They are the commercial movies of VS (a famous hair shampoo producer).
In the CM, Namie Amuro (a famous Japanese singer) has 4 styles,
in 60s, 70s and 80s, together with a style of show girl.

60s: http://hk.youtube.com/watch?v=dJZSwsn2u7Q&feature=related

70s: http://hk.youtube.com/watch?v=WsSJDCW5SXM&feature=related

80s: http://hk.youtube.com/watch?v=IfIkRYO3su8&feature=related

show girl: http://hk.youtube.com/watch?v=wjHTkY26PIg&feature=related

Namie Amuro is so pretty and looks gorgeous! :D

In the CM related to 60s, clothes are in artificial colours.
Then in the CM related to 70s, clothes are in psychedelic pattern with shimmering.
While in 80s, clothes changed to rock and become "modern style".
The one "show girl" is back to the old opera style.
These CM are so nice and well produced!

2008年10月28日星期二

classworks * colouring boutique



I have chosen colours in analogous scheme with harmonious feeling.
Orange brown and black were chosen as I saw there is a fur carpet.
Brown, yellowish brown and gold were chosen as I wanna bring a gorgeous feeling to the customers.
The colour palette consists brownish and yellowish colours, which constructed a understanding of selling leather products.
In the psychological aspect, warm colours in medium value represented dignity.
This can encourage customers to spend as they feel superior.